Ludus acquires LookLabs to expand game product portfolio and simplify P2E games.

It is reported that Ludus, a digital game incubator focused on investment, operation and providing game solutions, acquired LookLabs, a NFT game developer. The…

Ludus acquires LookLabs to expand game product portfolio and simplify P2E games.

It is reported that Ludus, a digital game incubator focused on investment, operation and providing game solutions, acquired LookLabs, a NFT game developer. The specific amount has not been disclosed yet. LookLabs is currently making two new games and plans to further expand its game product portfolio in 2023, aiming to make P2E games easier to use, simpler and more interesting. It is reported that Ludus also recently acquired the e-sports team LDN UTD. (europeangaming)

Digital game incubator Ludus acquires NFT game developer LookLabs

Interpretation of the news:


Ludus, a digital game incubator, has recently acquired LookLabs, a developer of NFT games, as reported by European Gaming. Though the specific amount for the acquisition has not yet been disclosed, it is clear that Ludus’ focus on investment and operation, in addition to providing game solutions, has led to this strategic move.

LookLabs is currently developing two games, and it plans to expand further in 2023. Its aim is to make Play-to-Earn (P2E) games more user-friendly, simpler and interesting. This acquisition is expected to help Ludus expand its product portfolio by adding more P2E games to its list that are easier and more exciting to play.

In addition to LookLabs, Ludus has also acquired LDN UTD, an esports team. These acquisitions indicate that Ludus is adopting a growth strategy focused on investing in and operating game businesses in the digital space.

Play-to-Earn games have become increasingly popular, and they allow gamers to earn rewards by playing games. This type of game has become especially popular in the decentralized finance (DeFi) space, where blockchain technology enables developers to create new forms of liquidity and economic incentives.

The acquisition of LookLabs by Ludus will likely lead to the creation of more user-friendly and exciting P2E games that are more accessible and appealing to gamers. This acquisition also reflects a growing trend in the digital gaming industry, where companies are looking to invest in and operate businesses that focus on new and innovative forms of game development.

In conclusion, the acquisition of LookLabs by Ludus illustrates the growing trend of investing in and operating businesses that develop innovative game products. This acquisition will likely lead to more user-friendly and engaging P2E games that will appeal to a broad audience. Three important keywords that characterize this acquisition are: Ludus, LookLabs, and P2E games. These concepts define the main focus of the acquisition and the expected outcome: to create more innovative and exciting forms of gaming that keep up with the pace of the rapidly evolving digital gaming industry.

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