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Beijing Strictly Regulates Financial Investment and Wealth Management Advertisements

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According to the report of the Beijing Business Daily, the Beijing Municipal Market Supervision and Administration recently issued the compliance guidelines fo…

Beijing Strictly Regulates Financial Investment and Wealth Management Advertisements

According to the report of the Beijing Business Daily, the Beijing Municipal Market Supervision and Administration recently issued the compliance guidelines for the release of financial investment and wealth management advertisements in Beijing, which mentioned that no advertising related to virtual currency (ICQ) and transactions should be released. The audience shall not be induced to accept inappropriate financial products and services.

Beijing Market Supervision and Administration Bureau: It is not allowed to publicize virtual currency and related transactions

Interpretation of the news:


The Beijing Municipal Market Supervision and Administration recently released compliance guidelines for the release of financial investment and wealth management advertisements in Beijing. As per the guidelines, no advertising related to virtual currency (ICQ) and transactions should be released. The guidelines also emphasize that financial investment and wealth management advertisers should not induce their audience to accept inappropriate financial products and services.

This move is a clear indication of Beijing’s efforts to regulate the financial industry and ensure consumer protection. With virtual currencies, such as Bitcoin, gaining immense popularity among investors, there is a need for stringent regulations to prevent fake virtual currency transactions and scams. The Beijing Municipal Market Supervision and Administration has prohibited the release of virtual currency-related advertisements to prevent investors from being misled.

The guidelines also lay down specific provisions to ensure that advertisers do not violate consumer rights. Financial investment and wealth management advertisers must provide accurate and complete information about the products or services they offer. They must also use straightforward and clear language in their advertisements, and avoid using exaggeration or deception to lure investors.

Overall, the compliance guidelines for the release of financial investment and wealth management advertisements in Beijing aim to ensure that advertisers comply with the law, protect consumers, and promote the healthy development of the financial industry.

In conclusion, the Beijing Municipal Market Supervision and Administration’s recent move to issue compliance guidelines shows its commitment to regulate the financial industry and protect consumers. The prohibition of virtual currency-related advertisements aims to prevent investors from being misled, while the guidelines’ provisions ensure that advertisers comply with the law and use transparent language. These guidelines may help increase consumer trust in the financial industry, creating a stable and fair market for investors.

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